Language: English
Publication Year: 2020
This communications guide created by M&C Saatchi builds on a previous toolkit title 'A New Narrative for Biotechnology'. While the previous toolkit focuses on the negative narratives around GM crops and how to address and reframe them, this guide focuses on how the positive narratives and how to convey them adequately in a communications strategy.
Combatting Misinformation , Food Security
Agricultural Biotechnology , Science Communication , Training
Toolkit,Guide,Biotechnology,GMO,Communications,Positive,Narrative,Training,Science
20 Oct 2020
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